Expert tips on how to boost your recruitment strategy

The recruitment industry is expanding in Australia and recruiters are constantly trying to find the most skilled candidates that fit open positions within their companies. The competition is getting bigger, faster and online marketing makes the recruitment process from “applicant” to “hired”, a lot more complex than it used to be.

The main question we hear companies who are in the hiring process ask is, “how can we make our recruitment strategy stand out and hire top talent employees?” We asked our experts for their top tips and they were more than happy to help. Here are the main clues to polishing off your strategy, getting future ready and seeing the number of successful candidates applying to your company rise instantly.

What this blog covers:

  • Using social media as part of your overall recruitment strategy

  • How to maximise results from your online marketing

  • Three key tips on how to get ready for the new digital age

  • Outsourcing as a solution for your business


How to get more eyes looking at your job ads

Expert tips on how to boost your recruitment strategy

After you’ve finished writing your informative yet captivating job ad, you want to get lots of pairs of eyes seeing it online. Use different online channels to increase the ad’s exposure such as LinkedIn and Facebook. You don’t need to be a social media expert to post the job on a social media page but it’s a good skill to learn over time. Don’t be afraid to use your company’s profile to post job ads and collaborate with your marketing team to get the message, creatives and hashtags right for each ad. 93% of recruiters use social media to find the best candidates for their jobs so don’t get left behind!

Maximise results from your social media efforts

Use the push that your social media efforts gain you to leverage your ads exposure above all of your competitors. Aside from the application forms you will receive, you might also get direct enquiries from your ad via Linkedin or Facebook. Consider that a warm lead and don’t ignore it. The candidate is showing direct interest in your open positions and is an active jobseeker – now its time to pounce! They might not be interested in the particular job you originally advertised but they are definitely open to other options. Decipher which is the best method of contact judging by their message and offer them solutions that are tailored to their specific needs. But don’t get overly excited, there’s more work to be done. Now, it’s time to use your fantastic recruiting skills to pick the best out of the bunch and get them in the door.  


Are You Ready for the Future?

recruitment artificial intelligence

Deloitte’s 2018 Global Human Capital Trends reveals 75% of Australian companies see artificial intelligence, robotics, and automation as important but only 23% feel ready to navigate associated changes. So, what will it take to stay afloat of these changes and be ready for the future? Our recruitment experts at Denovo have three key tips to help you out:

  1. Research the market and keep track of industry updates for online changes, introductions to new technologies and updates to the platforms you are currently using. Make sure you are checking reliable sources constantly and are subscribed to reputable websites that will give you the updates in real time. 

  1. Act on the research findings you gather. With your business goals in mind and recognition of the resources you have access to, boost your recruitment strategy to make way for these exciting updates.

  1. Analyse the results of any updates you include in your strategy. To stay on top of the game, you must look at the results the new changes bring to your business. Utilise all analytical platforms you have access to and keep a record of the data that the new technology or platform you upgrade to gives to your company. Ask yourself questions like, is this new technology doing what we want it to do? Is it suitable for my company? Is there a better solution out there? Explore your options and never settle for anything less than the best.


Is outsourcing a solution for your company?

Due to the exciting, fast-paced industry growth spurt that we are seeing with digital technologies, online platforms and social media, the amount of work for recruiters has increased dramatically in recent years. So, in order to come up with a valid answer to this question, you should ask yourself several things. First, do you have the time and necessary knowledge to deal with your recruiting duties on a weekly basis? Secondly, what is more cost-effective? Third, the question is not just whether or not to outsource, but what operations you should delegate to the outside agency, and what you should keep in-house. Staff happiness and health is detrimental to the success of every business so don’t be afraid to put your hand up and say, “I need some help”!


Hello, is it me you’re looking for?

As one of Australia’s top recruitment agencies, we have emerged from the vision to establish a successful recruitment strategy that increases employment rate, as well as re-establish standards in the field of recruitment. 92% of our clients recommend us to others so we must be doing something right! We assist employers in their search for the best staff, advise them on their recruitment strategies and contribute to the growth and development of our clients. There is nothing more satisfying to us than seeing our client’s KPI performance rate go through the roof.


If you need training for your company to boost your recruitment strategy, reach out to us! Call us on 02 9188 0310 or email